From the makers of Power-Link Software,

ProofOfPlay is proud to be a part of the

"Radio Accountability Initiative"

that debuted at the recent RAB 2009

endorsed by the American Association of Advertising Agencies and
the Radio Advertising Bureau

Click here to read the press release on the "Radio Accountability Initiative"

Joining us in the Radio Accountability Initiative is American Association of Advertising Agencies, Jump2Go, and FirstSpin .

 *About ProofOfPlay *

Imagine, your advertisers having definitive proof that their commercials aired correctly. . .  and with your permission, can monitor their ads before, during and after airplay via the web.  Combine Posting results late copy change request to the same screen and you have a one stop service for Ad buyers to be serviced with the latest technology!

See the ProofOfPlay New Ad Confirmation Technology here!
( Quicktime Version is here )

 

Power-Link, Jump2Go, Ad-Id, ProofOfPlay
and the forthcoming RadioAdFinder.net
will add 2 NEW lines of REVENUE to your station! 

1.  Make more $$ from your RDS by selling Ad relevant data to scroll!  Plus user interactivity provided by the pioneer of ITunes tagging, Jump2go.  Imagine selling an Ad with the extra value allowing the listener to easily to initiate contact with the advertiser via phone or internet!

2.  Using the unique data from ProofPlay.com our forthcoming website SmartAdFinder.com will empower your station's website to offer their listeners the ability to find and listen to radio Ads that are specific to the product that they are interested in.  Considering that most Ads on radio are timely and offer the most aggressive bargains,  this allows your listeners an "on-demand second chance" at hearing the Ads which is a verifiable delivery to a well targeted consumer.

More information 888-754-9337 or 904-794-1955


Proof of Play gives your station an inexpensive way to provide your clients

and agencies with indisputable proof of commercial airplay.

Proof of Play adds tangibility to your advertising sales by allowing advertisers and agencies to log on to Proof of Play and view or hear a recording of the spot as played.  Our system provides absolute confirmation at billing time that your spot aired as ordered.  Advertisers, agencies and station account executives  have access to the entire "life" of the commercial.

ProofOfPlay uses Microsoft's new SilverLight Technology

Read the July 2007 Radio Business Report on How Proof Of Play got started

Download an Informational PDF Document on Proof Of Play here

Proof of Play provides:

  • Selectively allow your clients (and agencies) to view future Commercial schedule placement as well as up to the minute activity on airplay, and hear the media aired!  You set the rules on what they (the advertisers and agencies) can see.   Also controlling whether they see future, current, past or all advertising flight activity.

  • A Turn key one stop solution for Ad Posting with the ability to send the GRP back to traffic & billing to be be optionally combined with invoicing.

  • Sarbanes-Oxley compliance through our irrefutable Ad delivery monitor method. 

  • Networks the ability to check for spot clearance and to detect when Network Ads were covered by local Ads. 

  • Instant cross-reference to the original traffic order; including spot ID information, play-out system as-played status and on air recording

  • A quantum leap for the in-house daily reconciliation of logs!  Inspect questionable findings with a single click. 

  • A 24/7/365 commercial "watch dog".   It will alert station personnel if commercial Ad play becomes erroneous or exceeds a user preset error threshold (via email, text message & telephony technology) 

  • Instant access to the station's scheduling instructions and AAAA's web based AD-ID metadata

  • Allow Ad buyers to browse and audition their available commercial media at the station and request last minute copy changes to their Ad Flights

  • Ability for station personnel to easily create an email "query" to answer clients inquiries regarding copy or past air play.

  • All relevant information on the spot's airing including time of day, content and station signal strength

  • Air-checks of station's programming and commercials are easily accessible to station production and sales personnel via the internet.

  • An indispensable supplement to electronic invoicing, providing a link to each billable line to our third party confirmation of that event's airplay.

  • Final Archiving options will include rendering the history back to the client in the format preferred by the client.  After the billing cycle has expired, the historical and media data can be transferred to the client via DVD or a direct transfer from our web server to the client's server.

Remove the element of human error. 

With Proof of Play, your clients can see for themselves exactly how and when

their commercial aired.

the future Ad verification, Ad Posting and customer service tool for broadcasters,  ProofOfPlay.com

Call for more information 1.888.754.9337

or click here to email us